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Théâtre Vidy-Lausanne

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Your advertisement in our magazine

YOUR ADVERTISEMENT IN OUR MAGAZINE

Published twice a year and with a wide circulation within the Lake Geneva area, the Vidy Theatre magazine will ensure a targeted and amplified action for your cultural campaigns.

YOUR PUBLICITY CAMPAIGN IN OUR MAGAZINE

Reserve your advertisement today! Opt to showcase your brand among a readership who are passionate about cultural life in Romandy.

content

An informative literary supplement on the life of the theatre and its programme, the Vidy Theatre’s magazine provides spectators and interested members of the public with additional keys for understanding the works presented. Complementing the writing by dramatists, the iconography and typography of René Walker from the Wapico agency renders the magazine’s content all the more vivacious and attractive.  

Readership

The various audiences of Vidy Theatre have an excellent level of education, are professionally active, socially well-established and earn high incomes.

Distribution

With a print run of 100 000 copies twice a year (in May and December), the Vidy Theatre’s magazine is inserted in Le Temps (39 000 copies) and personally addressed to each spectator (41 000 copies). Furthermore, throughout the duration of its validity (4 to 5 months), it is distributed in museums, theatres, cafes, restaurants, cinemas, libraries, schools, universities, HES, Payot booksellers, companies in the Lake Geneva area (from Villeneuve to Geneva), as well as at the Vidy Theatre.

delivery times

Advertising material to be delivered at least one month prior to each publication (by 1 April and 1 November).

Media information

A print run of 70’000 copies, including :

  • 41'000 inserts in Le Temps
  • 15'000 addressed copies
  • 29'000 distributed in the Lake Geneva area

Audience: 129’000

Publication: twice a year
(May and December)

Design: Wapico

Download the Media kits

MEdia-kit

▶ Commercial prices
▶ Cultural prices
▶ Technical data


BOOKING FORMS

▶ Commercial prices: 1/1 page
▶ Commercial prices : 1/4 - 1/2page
▶ Cultural prices: 1/4 - 1/2page 

Our prices

Our prices

 

Full-colour whole page inside

175 mm x 250 mm
Fr. 8’000.–

Full-colour 1/2 page

horizontal or vertical

Horizontal: 175 mm x 122.5 mm
Vertical: 85 mm x 250 mm
Commercial advertisers: Fr. 4’000.–
Cultural advertisers: Fr. 2'000.-

Full-colour 1/4 page

horizontal or vertical

Horizontal: 175 mm x 58.75 mm
Vertical: 85 mm x 122.5 mm
Commercial advertisers: Fr. 2’000.–
Cultural advertisers: Fr. 1'000.-

Contact details

Head of partnerships

Anne Le Garrec
a [dot] legarrec [at] vidy [dot] ch
+41 (0)21 619 45 25

Théatre Vidy-Lausanne

Directeur Vincent Baudriller

Av. E-H. Jaques-Dalcroze 5

CH-1007 Lausanne

Billetterie +41 21 619 45 45

Administration +41 21 619 45 44

info [at] vidy [dot] ch

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